26.9.24

Aveeno’s Calm + Restore Facial Care Line Launched with Sofia Andres as the New Face

The skincare community had a reason to celebrate last September 16 as Aveeno unveiled its latest innovation, the Calm + Restore Facial Care line. The launch event, held at Khozy Lounge and followed by a vibrant social gathering at Papillon, was a testament to Aveeno’s ongoing commitment to sensitive skin care. Adding a special touch was the debut of Sofia Andres as the brand’s new ambassador, marking a significant milestone for both the product line and the brand. Read on to know more...



Aveeno’s Calm + Restore product line is designed to meet the unique needs of sensitive skin. By leveraging the power of prebiotic oat and calming feverfew, this new line promises to instantly calm sensitive skin and help restore the skin’s moisture barrier. The event showcased key products such as the Oat Gel Moisturizer, Nourishing Daily Moisturizer with SPF 30, Re-Hydrating Night Cream, and Triple Oat Serum.





Guests had the opportunity to try these products firsthand. The response was overwhelmingly positive, with many highlighting the instantly calming effect and deep hydration provided by the line. The feedback reinforced Aveeno’s dedication to delivering effective solutions for sensitive skin.



We tried it, and it feels so good to the skin! Really perfect for those with sensitive skin-- like me!

Sofia Andres, the newly appointed face of Aveeno, played a central role in the event. Known for her authentic approach to beauty and skincare, Sofia’s involvement added a personal and relatable dimension to the launch. Her connection with the audience and genuine enthusiasm for the products were evident throughout the evening. 


“I’m thrilled to be a part of Aveeno’s journey with the Calm + Restore line,” Sofia shared. “These products have made a noticeable difference in my skincare routine, and I’m excited to help others discover their benefits.” Her presence elevated the event and brought a fresh, relatable perspective to Aveeno’s commitment to sensitive skin care.


Aveeno’s Calm + Restore line is making waves with impressive results. At the event, it was revealed that 92% of users felt their skin was soothed, and 100% experienced all-day comfort. Dr. Mabelle Colayco, a board-certified dermatologist, shared insights on managing sensitive skin and highlighted the importance of rebuilding the skin’s barrier. She emphasized that prebiotic oats and feverfew help calm and protect sensitive skin.


Hugo Kerriou, a key figure in Aveeno’s research and development team, further explained the science behind these ingredients. Hugo shared that Aveeno has relied on oat for over 70 years due to its exceptional ability to hydrate, support the skin barrier, and balance the skin’s microbiome. He also noted that feverfew adds significant value with its soothing and antioxidant properties, which help the skin fend off environmental stressors.


The launch event was more than just a product reveal—it highlighted Aveeno’s dedication to skincare. At Khozy Lounge, guests participated in yoga, enjoyed facial massages, and explored the new Calm + Restore line. The evening continued at Papillon with a social gathering, capturing the excitement surrounding the new products.

Attendees were treated to a 45-minute yoga session...

... or a facial message!

After the super relaxing facial massage with Aveeno products! Feeling smooth and refreshed!



More photos from the event!




Reunited with my friend (from Robinsons Retail years ago) who's now part of the Aveeno team!

My neutral OOTD for the event! 


Photo with the chingus!


Ms Penn Policarpio-- Managing Director of Kenvue


Marketing Manager of Aveeno, Ms Ira Santos & Senior Marketing Manager, Ms. Isa Ruiz

Marketing Director of Kenvue, Mr. Junho Kim


The new Aveeno Calm + Restore collection is now available at Watsons, Lazada, Shopee, and TikTok Shop. This line offers a promising addition to any skincare routine for those seeking practical and soothing solutions for sensitive skin.




About Kenvue

Kenvue is the world’s largest pure-play consumer health company by revenue. Built on more than a century of heritage and propelled forward by science, our iconic brands — including AVEENO®, BAND-AID® Brand Adhesive Bandages, JOHNSON’S®, LISTERINE®, NEUTROGENA®, TYLENOL® and ZYRTEC® — are recommended by health care professionals and can be trusted by consumers who use our products to improve their daily lives. Our team members share a digital-first mindset, with an approach to innovation grounded in deep human insights and work every day to earn a place for our products in consumers’ hearts and homes. At Kenvue, we believe everyday care can not only make people well; it can make them whole.


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